PRF SCHEDULE

Please note: the reception area, virtual booth exhibition arena, social lounge (with sponsored virtual conversation tables) are open throughout the day, in addition to the below presentations.

The below agenda exclusively focuses on presentations, micro-lectures, and panel discussions. The schedule time zone is in Central American Time.

DAY 1 - APRIL 5

8:30 – Online Registration

9:00 – 9:15 – Opening Speech – PRF

9:15 – 10:00 –  Introduction to The Honduran Coffee Sector – Francisco Ordoñez of IHCAFE

10:00 – 10:45 – China: The Emerging Coffee Market – Natalia Li of Inge Coffee, Lewis Harding of Coffee Exchange, Brian Clark of Legacy Coffee and Wandering Moose Café

10:45- 11:00 – Coffee Break & Speed Networking (sponsored by Mayorga Organics)

11:00 – 11:45 – Analysing The Supply Chain: Transactional Values – Martin Mayorga of Mayorga Organics

11:45 – 12:30 – Commercial vs Specialty: Understanding Value – Bram de Hoog of Ally Coffee, Dakota Graff of Onyx Coffee Lab, Zoran Stanojević of Kafeterija, Emilio Estevez of SOGIMEX.

12:30 – 12:45 – Coffee Break & Speed Networking (sponsored by IHCAFE)

12:45 – 13:05 – Sustainable Production, Fair Trade, and the Environment: What’s Actually Possible? – Sergio Romero, Walter Romero, and Teresa Pacheco of CAFICO

12:45 – 13:30 – Buyers and the Demand for Certified Products from Honduras – Michelle Deugd, Gabriela Cordon, Jose Manuel Calero, and Nelson Adolfo Martinez of Rainforest Alliance

13:30 – 14:15 – Reviewing The Costs of Production: A Cost-Benefit Analysis – Karl Wienhold of Cedro Alto

14:15 – 14:30 – Coffee Break & Speed Networking (sponsored by Lutheran World Relief, Rainforest Alliance, iFinca, and Espresso Americano)

14:30 – 15:15 – Why Consider Cold Brew? – Matt Swenson of Nestle

15:15 – 15:35 – Less Is More: Small Scale Production of High Quality Coffee – Joao Mattos of CLAC

15:15 – 16:00 – Volcafe Way & Sustainability – Carlos Ortiz of Volcafe Specialty

15:40 – 16:00 – The Digitalization of the Coffee Supply Chain; Utilizing Transparency to Eliminate Greenwashing – Alexander Barrett of iFinca

16:00 – 16:15 – Coffee Break & Speed Networking (sponsored by Mayorga Organics)

16:15 – 16:30 – Passion for Coffee – Espresso Americano

16:15 – 17:00 – How Forward Crop Purchases Reshaped The Brazilian Market & Impacted Global Prices – Artur Ornelas of Mercon Coffee Group

17:00 -End of Day

DAY 2 - APRIL 6

8:30 – Online Registration

9:00 – 9:20 – Microlecture – Crop Diversification: Scaling Impact – Marcela Pino

9:20 – 9:40 – Microlecture – Creation of New Varieties of Arabica to Cope With The Impact of Climate Change –Frederic Georget

9:30 – 10:15 – How Lift Builds a Better Coffee World – Jessenia Argüello of Mercon Specialty

10:00 – 10:30 – Youth and Women in Coffee Growing: The Business Case for Inclusive Coffee Industry – Rick Peyser, Ana Ruth Guerra, Dilcia Vasquez and Roselle Agner of Lutheran World Relief

10:30- 11:00 – Coffee Break & Speed Networking (sponsored by IHCAFE)

11:00 – 11:20 Understanding Coffee Through Research and Interaction with OriginsMassimo Battaglia of Accademia del Caffe Espresso

11:00 – 11:45 – Millennial Coffee Trends – Ralf Rueller of The Barn, Nicole Ferris of Climpson & Sons

11:45 – 12:30 – Market Access: The Middle East – Maria Pavani of Tres Marias Coffee, Osamah Alawwam of Roasting House, Abdulrahman Saeed of Sabcomeed, Karthikeyan Rajendran of Three Specialty Coffee

12:30 – 12:40 – Coffee Break & Speed Networking (sponsored by MTPak Coffee)

12:40 – 13:25 – Profiling The North American Coffee Drinker – Andi Trindle Mersch of Philz Coffee, Adam Pesce of Reunion Island, Jennifer Yeatts of Higher Grounds Trading Co

13:25 – 14:10 – How Storage and Handling Affect the Quality of Green Coffee – Diego Lara of GrainPro

14:10 – 14:20 – Coffee Break & Speed Networking (sponsored by IHCAFE)

14:20 – 15:05 – Coffee Waves & The Role of Espresso – Maurizio Giuli of Simonelli Group

15:05 – 15:50 – Exotic Coffees & Processing Methods – Dimitri Slukin of Fest Coffee Mission, Ricardo Oteros of Supracafe, Alex Brook of Lallemand

15:50 – 16:00 – Coffee Break & Speed Networking (sponsored by Mayorga Organics)

16:00 – 16:45 – FOB vs Farmgate Price – Sam MacCuaig of Keynote Coffee, Stephen Bannister of Condesa Co Lab, Mayra Orellana Powell of Royal Coffee and Catracha Coffee, Maritza Midence of Highland Coffee Company

16:45 – 17:00 – Ending Ceremony

17:00 – End of Day