We sat down with the Marca País Team, PRF Bronze Sponsor 2021, and here’s what they had to say.
Marca País Honduras is an initiative created by the Honduran government and the National Council for Investments. This partnership seeks to promote foreign investment by promoting Honduran exports and products, as well as encouraging tourism in the country.
WHAT IS YOUR ORGANIZATION’S ROLE IN THE COFFEE INDUSTRY?
Marca Honduras promotes a variety of different Honduran exports. Coffee [is] a flagship product for Honduras, and we want to highlight its quality from production through to consumption. We are promoting the quality and prestige of Honduran coffee both at home and abroad.
WHAT IMPACT CAN TOURISM HAVE ON THE COFFEE INDUSTRY?
A considerable one, as producing regions in our country are located in places which are perfect for both international and domestic tourism. Furthermore, we have spectacular coffee routes all across the country, with an endless array of attractions for everyone.
WHAT DO YOU THINK ABOUT HONDURAN COFFEES?
One word: quality. Honduran coffees are grown in a variety of different regions and altitudes. and various designations of origin certify our coffee as some of the best in the world.
Photo credit: Marca País Honduras